NPR.org: Preview of the Redesign

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NPR’s Scott Simon posted a video walkthrough of the redesigned NPR.org site, scheduled to launch 7/27. It seems like NPR is trying to solve very specific challenges here, for example driving more traffic to their topical categories by moving the current left-hand nav to the top of the page and giving it a prominent treatment.

It’s worth noting that there isn’t a single feature here that is completely innovative (although the fullscreen slideshow is very nice and similar to something we have had in the works for Newsweek.com). But it’s clear from the video that the overall impact of specific interface changes can make a big difference in the overall site experience. I’m really looking forward to checking out the new site when it launches.

What do you think of the redesign?

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sneak peak of the npr.org redesign: http://bit.ly/cFShw
what do you think?

This comment was originally posted on Twitter

garbnzgh #
07/25, 03:50pm
 

RT @garbnzgh sneak peak of the npr.org redesign: http://bit.ly/cFShw what do you think? || Where’s “Cheney Won’t Let Us Say Torture” there?

This comment was originally posted on Twitter

jsalsman #
07/25, 04:03pm
 
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